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By
engaging eventis,
you have access to complete, end-to-end marketing support.
Whether you use the following set of competencies collectively
or on an ad hoc basis, we stand ready to serve…
Marketing
for Charitable Organizations and Causes
Sometimes all it takes is an outsider’s view to
help a charitable campaign reach its full potential. eventis
is committed to not only helping worthy causes grow and
flourish, but also to bringing the right corporations
together with the right charities. Once the match is made,
eventis can then help create leverage activities designed
to bring goodwill to the corporate partner and needed
resources to the charitable cause. |
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Bob Tokash, President, Autism Education Foundation, Jim Watkins, Anchor, Channel 11 News, wife Lauren, Nadine Tokash, Ginny Coleman, Kim Coleman, Superintendent of the Morris-Union Jointure Commission at the "A Round for Autism" Annual Lobster and Clam Bake at Hamilton Farm Golf Club in Gladstone, NJ, September, '07.
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Event
Strategy and Concept Development
Whether you’re a non-profit or a traditional business,
it all starts with a thorough understanding of your marketing
objectives and strategies, and your unique challenges and
opportunities. From this synthesis, we will prepare a plan
designed to address your specific objectives through a range
of event marketing tools.
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Custom
Event Website Creation and Hosting
One of the most effective ways to promote
your event and dispense information is to provide
24-7 access. Our team can tailor a web presence linked
to your home page or as a stand-alone communications
element. In either case, we will deliver high energy
creative that’s always on.
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Public
Relations Strategies
One of the easiest ways to extend your reach is by
effectively involving media channels. Often this is a simple
trade: provide useful information to their constituencies
and they help drive interest and provide added exposure.
Executive
Speech and Letter Writing and Communications Development
Sometimes it’s all about what you say—literally
what YOU say. eventis can help craft
your remarks as well as your internal and external messaging
and positioning strategies. We can also create print ads or
radio spots to support your event’s promotional needs
Creative
Design and Collateral Development
Every effective event relies on packaging, both in terms
of on-site branding as well as collateral support materials.
The key is integration—the consistent use of words,
images, signage, sound design, music, promotional material
totally aligned around a chosen theme. |
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Video
Production
How can you connect with a large audience on the
day of the big event? By use of the big screen! Video can
bring your brand or cause to life and leave your audience
wanting more. A story well told helps build relevance and
preference--two attributes every effective video will deliver.
Event
Production and Event Execution
We ensure that every detail is tended to as the lights
go up and your brand takes center stage. Your success will
be a direct result of how well integrated the event campaign
is across all of the communications channels. We are there
to bring that integration to life.
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Merchandise
and Promotional Premiums
Extending your brand with unique and memorable
takeaways can be a highly effective way to connect
you to your customers. Whether you need a full-blown
employee program surrounding a product or campaign
launch or something more targeted, eventis
can help.
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Sponsorship
Evaluation and Negotiation
Another way to boost your brand's stature or increase
its relevance is by aligning with an existing event or sponsorship
asset. Sponsorship is all about leveraging the borrowed equity
of another brand--whether it's the local flower show, NASCAR,
the state fair, or your favorite charity event. eventis can
help identify the right properties,
negotiate the right price, and help you create meaningful
promotion plans. Some of
our sponsorship experience includes deals with the NY Mets,
PGA Tour, Olympics, NBA, Disney, National 4th of July Celebration
from the Nation's Capital, Images and Realities: African American
documentary series, and of course, the Cox Classic.
Silent
and Live Auctions
In addition to creating buzz and excitement at your event,
auctions can also be a significant fundraising channel.
The memorabilia market is exploding as "collecting"
has become a pursuit of passion for those with an ever-burgeoning
share of discretionary income. What's more, the right
celebrity auctioneer can make a live auction one of the
more entertaining parts of your day. |
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