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about
eventis…
eventis
is an event marketing partnership formed in 2004 by Mike Marion,
who has 20 years experience in advertising, sponsorship, and
event marketing with Deutsch Shea and Evans, N W Ayer, and
AT&T.
eventis was formed to help companies
with the process of developing unique and impactful events
to showcase their brands and build their businesses. eventis
provides expertise across a full range of event marketing
functions, including strategy and concept development, creative
design and collateral production, web splash page design and
creation, public relations strategies, promotion and merchandise
strategies, and onsite execution and production. In short,
eventis is in business to help
you create the very best extensions for your brand or organization.
eventis
is also committed to supporting charitable causes with their
brand building and fundraising drives. In fact, eventis
was born out of the world of charity golf: For the past 15
years Mr. Marion has led one of most successful charity golf
events in the country, raising over $5 million in the fight
against childhood cancer and sudden infant death.
about Mike Marion...
Michael J. Marion
Managing
Partner
eventis
Born in Detroit and raised in the suburbs of southeast Michigan,
Mike earned a bachelor’s degree from Eastern Michigan
University, majoring in Geography and Writing. After working
briefly for the Ann Arbor Public School System, he headed
to the University of South Carolina where he earned an MBA
in 1984.
It
was then on to the Big Apple, with stints in advertising with
Deutsch, Shea & Evans, and N W Ayer. While at Ayer, Mike
worked on the AT&T business and was recruited to join
AT&T’s advertising organization in 1986.
For
the next 18 years he held a wide variety of advertising, promotion,
sponsorship and event marketing positions in AT&T’s
Consumer Services and Corporate divisions. In the late 90’s,
Mike spearheaded the consolidation of AT&T’s sponsorship
assets, including the Olympics, NBA, Disney, PGA Tour, AT&T
Pebble Beach National Pro-Am, the Rock and Roll Hall of Fame,
Major League Soccer, and Bowl Championship Series. He led
the execution of AT&T’s event marketing presence
associated with the company’s sponsorship of the Olympic
Games in Nagano, Japan, and Sydney, Australia. He also created
a charity golf tournament in honor of a fellow AT&T employee
who died of cancer in 1991 at the age of 32. Named the Cox
Classic, it has since become the largest one-day amateur charity
golf event in the country and in 2003 was named one of the
“top 40 events in the United States” by Event
Marketer Magazine.
Mike
established eventis after leaving
AT&T in 2004 and continues to lead the execution of the
Cox Classic. He resides in northern New Jersey with his wife
and two children.
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